Quick Guide to Amazon Prime Day 2018

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Amazon Prime Day is essentially a mid-summer Black Friday. Many of their deals are electronic-focused so you’ll mostly be finding deals for: TVs, tablets, phones, headphones, gaming, wearable tech, computer accessories, speakers, etc. But you can also find special deals on things like DNA testing kits and many household items. Also, this year Amazon is offering deals and promotions at all U.S. Whole Food stores on Prime Day.

When is Amazon Prime Day?

Amazon Prime Day is on Monday, July 16, 2018 at 3pm EST.

How long will Amazon Prime Day last?

Via a “leaked” ad, we know that Amazon Prime Day will last 36 hours.

Get Amazon Prime

To participate in Amazon Prime Day you need to have an Amazon Prime account.

Luckily, you can sign-up for a free 30 day trial account today and you’ll have Prime during Amazon Prime Day.

Download the Amazon app

You should also download the mobile Amazon app.

That’s because starting today you can actually see some items that will be going on sale and you can get notifications to your phone about the sales.

Here’s how to do that and how to add items to your watchlist.

Install Amazon Assistant (browser extension)

Install Amazon Assistant and get $5 off your next $25 purchase as a Prime Member.

You can read more about this offer here.

Save $5 with the Amazon App

Download the Amazon App to get $5 OFF select Prime Day deals when you try Camera features within the app.

The features include AR view, Product Camera Search, Barcode Scanner, and package X-ray. The eligible deals change every 6 hours. 

You can read more about this here. 

10% back at Wholefoods (Amazon Prime Rewards Visa Card)

Eligible Prime members can earn 10% Back with the Amazon Prime Rewards Visa Card on up to a total of $400 in purchases at Whole Foods Market stores, including Whole Foods Market 365 stores, between July 14, 2018-July 17, 2018.

How to view the deals

You can start by going to the Amazon Prime Day home page.

From there you can view many of the hottest deals.

I plan on rounding up many of the top deals and sending out a list of these deals with links on Prime Day so you can expect to see many of the best deals in an email.

Here’s a look at some of the top deals that went out last year so you can know what to expect on Prime Day.

Amazon products

As you might expect, Amazon products are usually knocked down for Prime Day. Look for products like the Echo, Fire tablet, and Kindle readers.

  • Echo speaker: $89.99, down from $179.99.
  • Echo Dot: $34.99, down from $49.99.
  • Echo Dot + Sony XB10 Portable Wireless Speaker: $67.99, down from $107.99.
  • Amazon Tap: $79.99, down from $129.99.
  • Fire 7 tablet: $29.99, down from $49.99.
  • Fire HD 8 tablet: $49.99, down from $79.99
  • Kindle e-reader: $49.99, down from $79.99.
  • Kindle Paperwhite: $89.99, down from $119.99.
  • Kindle Voyage: $149.99, down from $199.99.


  • Sony XBR65X850E 65-Inch 4K Ultra HD Smart LED TV (2017 Model) for $1,498 (usually $1,598-$1999)
  • TCL 32S305 32-Inch 720p Roku Smart LED TV (2017 Model) for $124.99 (usually $199.99)
  • Samsung Electronics UN75MU6300FXZA 75-Inch 4K Ultra HD Smart LED TV (2017) for $1,999.99 (usually $2,497.99)
  • LG Electronics PF1000UW Ultra Short Throw Smart Home Theater Projector: $959.99, down from $1,397.

Mobile phones

  • Unlocked Samsung Galaxy S8 bundle with Gear VR and fast charging stand for $624.99 (usually $887.54)
  • Moto G5 Plus Prime Exclusive (64 GB) for $179.99 (usually $299.99)


  • Sony XB950B1 Extra Bass Wireless Headphones: $99, down from $199


  • Fitbit Blaze for $138.95 (usually $198.95)

Memory cards

SanDisk Ultra 256GB MicroSDXC memory card for $104.99 (usually $150)


  • Xbox One S bundle: $289.99, down from $417.99. Includes 1TB game console with 4K video support; 4 games; extra controller; Play and Charge kit.
  • PS4 Slim bundle: $229.99, down from $299.99. Includes 500GB game console with 2 games and Comixology credits.

We’ll likely see more categories on sale this year (DNA kits, etc.), but I’d expect to see many of the same deals in the electronics department. In fact, Amazon has already released a couple of promos like the Echo Show which is at $129, down from $229.

If you want to read more about Prime Day, here is the guide made by Amazon for Prime Day

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